ABOUT LUCID GROUP  

We are a global healthcare communications agency with deep therapeutic expertise that traverses the asset lifecycle, delivering transformative outcomes for healthcare brands for over 20 years.

Our more than 500 highly trained professionals work with speed and agility to craft and execute breakthrough strategies that maximise performance and unlock a brand's full potential.

This position is aligned to one of our four divisions:

• Lucid Global works with global brand teams at big and mid-tier pharmaceuticals and biotech clients to deliver powerful medical communications solutions for early lifecycle assets.

Our other divisions include:

• Lucid Consulting brings depth of expertise in the research, development and commercialisation of solutions across therapeutic areas and modalities by streamlining product development, building operational capabilities, innovating, and supporting execution to create value for patients, clients and shareholders.

• US MedComms works with both US and Global brand teams to create powerful medical communications solutions for early lifecycle assets.

• US Marketing works with clients across the Rx, Medical Device, OTC and Consumer Device categories to deliver compelling communications and promotional solutions to Healthcare Professionals for in-market assets.

ABOUT THE ROLE

Planners at Lucid build exceptional communications solutions aligned to commercial/medical strategy and with demonstrable impact to health outcomes.

Our Planners hold the following responsibilities:

· Writes (co-creating with clients) high-quality briefs that accurately capture the healthcare problem with key tactical and planning considerations

· Develops responses to client briefs including RFPs, suggesting different specialists across the healthcare communications team to involve in responding to client challenges

· Effectively briefs and onboards teams to collaborate to address client problems and build exceptional solutions across all aspects of healthcare communications

· Partners with client to curate existing relevant insights

· Suggests insight gathering opportunities to fully understand the problem and inform clear recommendations

· Generates and extracts meaningful insights from qualitative and quantitative data, and presents to client with clear recommendations

· Drafts clear programme objectives and strategic imperatives, ensuring the approach ladders up to Lucid’s vision of transforming lives and the visions of our client organisations

· Is an expert in Lucid methodologies, applying in appropriate situations

· Contributes to the collaborative design process for meaningful solutions, applying digital and traditional tactics within multi-/omni-channel programme planning

· Translates strategy/tactics to identify appropriate metrics that measure tactical effectiveness and ladder to strategic impact

· Implements multi-/omnichannel programmes in line with strategic/tactical and measurement plans, pro-actively recognising and addressing gaps in team expertise

· Employs digital marketing best practices including design thinking, UX/UI design, SEO, content design, data-led design

· Drives effective use of channels such as email, social media, paid media, website and virtual meetings

· Informs the structure of effective content design (including video, visual, written, meeting and workshop content) with the user and format in mind

· Partners with analysts to identify trends and insights in metrics collected, suggesting programme pivots where required

· Contributes to new methodology ideation and development

· Supports teams to think in new and interesting ways

· Demonstrates individual and collective responsibility through respectful partnerships across teams representing ~£1M of client revenue

WHAT WE’RE LOOKING FOR

Essential criteria:

· Able to integrate capabilities across healthcare communications in a bespoke way to create a seamless solution to address a client need

· Able to think strategically and problem solve

· Soft influence skills and ability to collaborate with wide range of internal and external stakeholders

· Able to prioritise and multitask, plugging gaps where necessary

· Written and oral communication skills

· Core computer skills – Microsoft Word, Excel and PowerPoint

Desirable criteria:

· Communications and/or pharmaceutical industry experience, including experience of healthcare communications, either working within an agency or in-house

· Digitally literate, understanding concepts and processes relevant to healthcare communications

· Digital marketing platforms (e.g. Google Analytics, Google Search Console, Google Tag Manager, video analytics e.g. Brightcove, CMS, CRM e.g. Veeva, paid social, email and omnichannel campaign management platforms)

· Working understanding of the regulatory environment of the pharmaceutical industry including the ABPI Code of Practice

If you look at this list and feel you don’t meet every single requirement, we still want to hear from you! We encourage you to apply, have a discussion with us about the role or others that we may have at Lucid Group either now or in the future. Together we can build more inclusive workplaces.

BENEFITS OF WORKING WITH US    

Our culture is fundamental to the delivery of transformation. Harnessing the talent and ambitions of those we work with empowers us to deliver our magic. On top of this, our benefits include: 

• Discretionary bonus scheme;

• Contributory pension with Lucid contribution up to 5% of basic salary (enrolment after 3 months of employment);

• Cycle to work scheme;

• 25 working days holiday, 1 Celebration Day of your choice, 3 Christmas closure days plus 8 Bank Holidays per annum (pro-rata for part-time);

• Flexible holiday buy and sell scheme;

• Family friendly policies;

• Private family health and dental cover, including Employee Assistance Programme and a comprehensive employee rewards scheme;

• 4x basic salary life assurance cover;

• Medicash Healthcare Cash Plan (Level 1 company cover)

• Season Ticket Loans;

• Regular incentive schemes aligned to individual and team performance;

• Access to an employee discount platform with offers at 900+ retailers.

BENEFITS OF WORKING WITH US    

Our culture is fundamental to the delivery of transformation. Harnessing the talent and ambitions of those we work with empowers us to deliver our magic. On top of this, our benefits include: 

• Discretionary bonus scheme;

• Contributory pension with Lucid contribution up to 5% of basic salary (enrolment after 3 months of employment);

• Cycle to work scheme;

• 25 working days holiday, 1 Celebration Day of your choice, 3 Christmas closure days plus 8 Bank Holidays per annum (pro-rata for part-time);

• Flexible holiday buy and sell scheme;

• Family friendly policies;

• Private family health and dental cover, including Employee Assistance Programme and a comprehensive employee rewards scheme;

• 4x basic salary life assurance cover;

• Medicash Healthcare Cash Plan (Level 1 company cover)

• Season Ticket Loans;

• Regular incentive schemes aligned to individual and team performance;

• Access to an employee discount platform with offers at 900+ retailers.

WHAT DOES IT MEAN FOR US TO BE LUCID?

At Lucid Group, we transform lives. Always. We believe in providing a culture of authenticity, where we can all be ourselves, make real connections, and enjoy the work that we do. Together.

We empower our people to embark on a journey of growth and advancement by offering meaningful learning and development opportunities.

Central to our ethos is our commitment to cultivating an environment that embraces and respects people of all backgrounds and identities, underpinned by a culture of conscious inclusion and support.

The Lucid values are not just mere words; they are the culmination of our collective efforts. Co-created by our people for our people, these values serve as our guiding principles, ensuring that every decision we make positively impacts the lives of the clients, patients, healthcare professionals, and colleagues we serve.

• Compassionately Human: We think about the human impact of our actions

• Accountable Allies: We are the go-to strategic partners for our clients

• Invent with Intent: We create meaningful solutions to solve real problems

• Courageously Curious: We challenge ourselves to think disruptively

We are an Equal Opportunity Employer and welcome applications from all backgrounds and identities. We are committed to providing an inclusive recruitment experience to everyone.

This commitment to inclusion is explicitly inclusive of race, colour, sex, age, pregnancy, marital status, religion, sexual orientation, gender identity and/or expression or disability.

As part of our commitment to recruiting and supporting colleagues with disabilities Lucid Group are a committed member of the UK Government’s Disability Scheme, supporting people with disabilities provides us with access to a wider talent pool and enables us to be a force for good in the world by creating fair and equitable access to employment opportunities. Aligned to this scheme we commit to ensuring our recruitment process is inclusive and accessible by:   

1) Offering a guaranteed interview to candidates with disabilities who meet the essential criteria for the role  

 2) Anticipate and provide reasonable adjustments   

3) Support any existing employee who acquires a disability or long-term health condition 

If you wish to apply under this scheme please indicate so when asked on our DEI page which will appear as part of our job application process.